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	1.	The employer brand : bringing the best of brand management to people at work / Simon Barrow and Richard Moseley. by Barrow, Simon Moseley, Richard Edition: 2nd ed., rev. and updated Material type: Text Publication details: Hoboken, NJ : Wiley, 2005 Online access: Click here to access online Click here to access online Click here to access online Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.314 BAR, ... Found in Open Library: Place hold Add to cart (remove)
	2.	Innovation management and new product development / Paul Trott. by Trott, Paul Edition: 5th ed. Material type: Text Publication details: Harlow, England ; New York : Financial Times/Prentice Hall, c2012 Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 358.575 TRO, ... Found in Open Library: Place hold Add to cart (remove)
	3.	Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller by Keller, Kevin Lane Edition: 3rd ed. Material type: Text Publication details: New Delhi : Prentice Hall., c2008 Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.4012 KEL. Found in Open Library: Place hold Add to cart (remove)
	4.	Technological and market innovation : strategies for product and company development / Harry Nystrom by Nystrom , Harry Material type: Text Publication details: Chichester : Wiley , c1993 Availability: Items available for loan: Mzumbe University Main Campus Library (3)Location, call number: 658.4063 NYS, ... Found in Open Library: Place hold Add to cart (remove)
	5.	No cover image available No cover image available Innovation management and new product development / Paul Trott by Trott, Paul Edition: Sixth Edition. Material type: Text Availability: Items available for loan: Mzumbe University Main Campus Library (3)Location, call number: 658.757 TRO, ... Place hold Add to cart (remove)
	6.	New products and diversification / Peter M. Kraushar. by Kraushar, Peter M Edition: 2d ed. Material type: Text Publication details: London : Business Books, 1977 Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.575 KRA. Found in Open Library: Place hold Add to cart (remove)
	7.	Product development : meeting the challenge of the design-marketing interface / edited by Margaret Bruce and Wim G. Biemans. by Bruce, Margaret Biemans, Wim G Material type: Text Publication details: Chichester ; New York : John Wiley & Sons, c1995 Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.575 PRO, ... Found in Open Library: Place hold Add to cart (remove)
	8.	New product development : managing and forecasting for strategic success / Robert J. Thomas. by Thomas, Robert J Series: The Portable MBA series Material type: Text Publication details: New York : J. Wiley, c1993 Online access: Click here to access online Click here to access online Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.575 THO, ... Found in Open Library: Place hold Add to cart (remove)
	9.	Innovation management and new product development / Paul Trott. by Trott, Paul Edition: 4th ed. Material type: Text Publication details: Harlow : Financial Times/Prentice Hall, c2008 Online access: Click here to access online Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.575 TRO. Found in Open Library: Place hold Add to cart (remove)
	10.	Product management / Donald R. Lehmann and Russell S. Winer. by Lehmann, Donald R Winer, Russell S Series: McGraw-Hill/Irwin series in marketing Edition: 3rd ed. Material type: Text Publication details: Boston : McGraw-Hill/Irwin, c2002 Online access: Click here to access online Click here to access online Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.56 LEH. Found in Open Library: Place hold Add to cart (remove)
	11.	Understanding brands / Peter Cheverton. by Cheverton, Peter Series: Creating success Material type: Text Publication details: London ; Philadelphia : Kogan Page, 2006 Online access: Click here to access online Click here to access online Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.827 CHE. Found in Open Library: Place hold Add to cart (remove)
	12.	Product management / S.L. Gupta by Gupta S.L Material type: Text Publication details: New Delhi : Wisdom publication, 2004 Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.5 GUP. Found in Open Library: Place hold Add to cart (remove)

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