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	1.	Basic marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon and E. Jerome McCarthy. by Perreault, William D Cannon, Joseph P McCarthy, E. Jerome Edition: 17th ed. Material type: Text Publication details: Boston : McGraw-Hill Irwin, c2009 Availability: Items available for loan: Mzumbe University Main Campus Library (6)Location, call number: 658.8 PER, ... Found in Open Library: Place hold Add to cart (remove)
	2.	Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy. by Perreault, William D Cannon, Joseph P., Ph. D McCarthy, E. Jerome Edition: 12th ed. Material type: Text Publication details: New York : McGraw-Hill/Irwin, c2010 Availability: Items available for loan: Mzumbe University Main Campus Library (7)Location, call number: 658.8 PER, ... Found in Open Library: Place hold Add to cart (remove)
	3.	Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by Perreault, William D McCarthy, E. Jerome Series: McGraw-Hill/Irwin series in marketing Edition: 15th ed. Material type: Text Publication details: Boston, Mass. : McGraw-Hill, 2005 Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 PER. Found in Open Library: Place hold Add to cart (remove)
	4.	Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by Perreault, William D McCarthy, E. Jerome Series: McGraw-Hill/Irwin series in marketing Edition: 13th ed. Material type: Text Publication details: Boston, Mass. : McGraw-Hill, 1990 Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 PER. Found in Open Library: Place hold Add to cart (remove)
	5.	Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy. by Perreault, William D Cannon, Joseph P., Ph. D McCarthy, E. Jerome Series: McGraw-Hill/Irwin series in marketing Edition: 9th ed. Material type: Text Publication details: New York : McGraw-Hill/Irwin, c2003 Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.8 PER, ... Found in Open Library: Place hold Add to cart (remove)
	6.	No cover image available No cover image available Basic marketing / Jr., E. Jerome McCarthy, William D. Perreault, by McCarthy E. Jerome McCarthy, E. Jerome Edition: 9th ed. Material type: Text Publication details: Boston, Mass. : McGraw-Hill, 1987 Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.8 McC, ... Place hold Add to cart (remove)
	7.	Applications in basic marketing / E. Jerome McCarthy and William D. Perreault by McCarthy E. Jerome Perreault William D Material type: Text Publication details: Boston : Irwin , c1990 Availability: No items available. Found in Open Library: Add to cart (remove)
	8.	Applications in basic marketing / E. Jerome McCarthy and William D. Perreault by McCarthy E. Jerome Perreault William D Material type: Text Publication details: Boston : Irwin , c1990 Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 McC. Found in Open Library: Place hold Add to cart (remove)
	9.	Applications in basic marketing : clippings from the popular business press / William D. Perreault and E. Jerome McCarthy by Perreault, William D McCarthy, E. Jerome ( author ) Edition: 2002-2004 edition Material type: Text Publication details: Boston : McGraw-Hill/Irwin, c2004 Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.8 PER, ... Found in Open Library: Place hold Add to cart (remove)
	10.	Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon and E. Jerome McCarthy. by Perreault, William D Cannon, Joseph P., Ph. D. ( author ) McCarthy, E. Jerome ( author ) Edition: 11th ed. Material type: Text Publication details: Boston : McGraw-Hill/Irwin, c2008 Online access: Click here to access online Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 PER. Found in Open Library: Place hold Add to cart (remove)
	11.	Basic marketing : a global-managerial approach / William D. Perreault, and E. Jerome McCarthy. by Perreault, William D McCarthy, E. Jerome Series: McGraw-Hill/Irwin series in marketing Edition: 15th ed. Material type: Text Publication details: Boston : McGraw-Hill, 2005 Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 PER. Found in Open Library: Place hold Add to cart (remove)

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