Your search returned 726 results.

Sort
Unhighlight Highlight
Select all Clear all
Select titles to:
Results
401.
International marketing / Philip R. Cateora, John L. Graham. by
  • Cateora, Philip R
  • Graham, John L
Series: McGraw-Hill/Irwin series in marketing
Edition: 13th ed.
Material type: Text Text
Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2007
Online access:
Availability: Items available for loan: Mzumbe University Main Campus Library (7)Location, call number: 658.84 CAT, ...

Place hold Add to cart
402.
Strategic marketing / David W. Cravens, Nigel F. Piercy. by
  • Cravens, David W
  • Piercy, Nigel
Series: McGraw-Hill/Irwin series in marketing
Edition: 7th ed.
Material type: Text Text
Publication details: Boston : McGraw-Hill Irwin, c2003
Online access:
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.802 CRA.

Place hold Add to cart
403.
Retail marketing plans : how to prepare them, how to use them / Malcolm H.B. McDonald, Christopher C.S. Tideman. by
  • McDonald, Malcolm
  • Tideman, Christopher C. S
Material type: Text Text
Publication details: Oxford : Boston : Butterworth Heinemann, 1993
Availability: Items available for loan: Mzumbe University Main Campus Library (3)Location, call number: 658.8 McD, ...

Place hold Add to cart
404.
Global marketing : foreign entry, local marketing & global management / Johny K. Johansson. by
  • Johansson, Johny K
Series: McGraw-Hill/Irwin series in marketing
Edition: 4th ed.
Material type: Text Text
Publication details: Boston : McGraw-Hill Irwin, c2006
Online access:
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.84 JOH.

Place hold Add to cart
405.
IMC : using advertising and promotion to build brands / Tom Duncan by
  • Duncan Tom
Series: McGraw-Hill/Irwin series in marketing
Material type: Text Text
Publication details: Boston : McGraw-Hill, 2002
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.827 DUN.

Place hold Add to cart
406.
The fundamentals and practice of marketing / John Wilmshurst. by
  • Wilmshurst, John
Edition: 3rd ed.
Material type: Text Text
Publication details: London ; Boston : Butterworth-Heinmann, 1995
Online access:
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.802 WIL.

Place hold Add to cart
407.
Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by
  • Bearden, William O
  • Ingram, Thomas N
  • LaForge, Raymond W
Edition: 3rd ed.
Material type: Text Text
Publication details: Boston, Mass. : McGraw-Hill, c2001
Other title:
  • Marketing, principles and perspectives
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 BEA.

Place hold Add to cart
408.
Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer. by
  • Lehmann, Donald R
  • Winer, Russell S
Series: McGraw-Hill/Irwin series in marketing
Edition: 5th ed.
Material type: Text Text
Publication details: Boston, Mass. : McGraw-Hill Irwin, c2002
Online access:
Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.83 LEH, ...

Place hold Add to cart
409.
Sales management : people and profit / James M. Comer by
  • Comer, James M
Material type: Text Text
Publication details: Boston : Allyn and Bacon, c1991
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.81 COM.

Place hold Add to cart
410.
Strategic marketing : planning and control / Graeme Drummond, John Ensor. by
  • Drummond, Graeme
  • Ensor, John
Edition: 2nd ed.
Material type: Text Text
Publication details: Oxford ; Boston : Butterworth-Heinemann, 2001
Online access:
Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.84 DRU, ...

Place hold Add to cart
411.
Applications in basic marketing / E. Jerome McCarthy and William D. Perreault by
  • McCarthy E. Jerome
  • Perreault William D
Material type: Text Text
Publication details: Boston : Irwin , c1990
Availability: No items available.

Add to cart
412.
Applications in basic marketing / E. Jerome McCarthy and William D. Perreault by
  • McCarthy E. Jerome
  • Perreault William D
Material type: Text Text
Publication details: Boston : Irwin , c1990
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 McC.

Place hold Add to cart
413.
Applications in basic marketing : clippings from the popular business press / William D. Perreault and E. Jerome McCarthy by
  • Perreault, William D
  • McCarthy, E. Jerome ( author )
Edition: 2002-2004 edition
Material type: Text Text
Publication details: Boston : McGraw-Hill/Irwin, c2004
Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.8 PER, ...

Place hold Add to cart
414.
Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon and E. Jerome McCarthy. by
  • Perreault, William D
  • Cannon, Joseph P., Ph. D. ( author )
  • McCarthy, E. Jerome ( author )
Edition: 11th ed.
Material type: Text Text
Publication details: Boston : McGraw-Hill/Irwin, c2008
Online access:
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 PER.

Place hold Add to cart
415.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner and Dwayne D. Gremler. by
  • Zeithaml, Valarie A
  • Bitner, Mary Jo
  • Gremler, Dwayne D
Edition: 4th ed.
Material type: Text Text
Publication details: Boston : McGraw-Hill/Irwin, c2006
Online access:
Availability: Items available for loan: Mzumbe University Main Campus Library (4)Location, call number: 658.8 ZEI, ...

Place hold Add to cart
416.
Basic marketing : a global-managerial approach / William D. Perreault, and E. Jerome McCarthy. by
  • Perreault, William D
  • McCarthy, E. Jerome
Series: McGraw-Hill/Irwin series in marketing
Edition: 15th ed.
Material type: Text Text
Publication details: Boston : McGraw-Hill, 2005
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 PER.

Place hold Add to cart
417.
Marketing management : foundations and practices / William Lazer and James D. Culley. by
  • Lazer, William
  • Culley, James D
Material type: Text Text
Publication details: Boston : Houghton Mifflin Co., c1983
Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.8 LAZ, ...

Place hold Add to cart
418.
Automation production systems and computer-integrated manufacturing / Mikell P. Groover by
  • Groover, Mikell P
Edition: 4th ed. Global edition
Material type: Text Text
Publication details: Boston : Pearson, c2016
Availability: Items available for loan: Mzumbe University Main Campus Library (11)Location, call number: 670.285 GRO, ...

Place hold Add to cart
419.
Sales force management / Gilbert A. Churchill, Neil M. Ford, Orville C. Walker, Mark W. Johnson and John F. Tanner by
  • Churchill, Gilbert A
  • Ford, Neil M
  • Walker, Orville C
  • Johnson, Mark W
  • Tanner, John F
Edition: 6th ed.
Material type: Text Text
Publication details: Boston : Irwin, c2000
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8101 CHU.

Place hold Add to cart
420.
Investments / Zvi Bodie, Alex Kane, Alan J. Marcus. by
  • Bodie, Zvi
  • Kane, Alex, 1942-
  • Marcus, Alan J
Edition: 7th ed.
Material type: Text Text
Publication details: Boston : McGraw-Hill/Irwin, c2008
Online access:
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 332.6 BOD.

Place hold Add to cart
Pages

Mzumbe University Library
©2022