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121.
Marketing in the international environment / Edward W. Cundiff, Marye Tharp Hilger. by
  • Cundiff, Edward W
  • Hilger, Marye Tharp
Edition: 2nd ed.
Material type: Text Text
Publication details: Englewood Cliffs, NJ : Prentice Hall, c1988
Availability: Items available for loan: Mzumbe University Main Campus Library (3)Location, call number: 658.8 CUN., ...

122.
Advanced marketing strategy : phenomena, analysis, and decisions / Glen L. Urban, Steven H. Star. by
  • Urban, Glen L
  • Star, Steven H
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1991
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 URB.

123.
Essentials of marketing / Richard R. Still and Edward W. Cundiff by
  • Still, Richard R
  • Cundiff, Edward W
Material type: Text Text
Publication details: Englewood Cliffs: Prentice-Hall, 1966
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 STI.

124.
Consumer behavior / Leon G. Schiffman and Leslie Lazar Kanuk. by
  • Schiffman, Leon G
  • Kanuk, Leslie Lazar
Edition: 4th ed.
Material type: Text Text
Publication details: Englewood Cliffs, NJ : Prentice Hall, c1991
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.834 SCH.

125.
Marketing management : analysis, planning, implementation, and control / Philip Kotler by
  • Kotler, Philip
Series: Prentice-Hall series in marketing
Edition: 7th ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1991
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.802 KOT.

126.
Marketing management : analysis, planning, implementation, and control / Philip Kotler. by
  • Kotler, Philip
Series: Prentice-Hall series in marketing
Edition: 7th ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1991
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.802 KOT.

127.
Advanced marketing strategy : phenomena, analysis, and decisions / Glen L. Urban and Steven H. Star by
  • Urban, Glen L
  • Star, Steven H
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1991
Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.802 URB, ...

128.
Industrial marketing : analysis, planning, and control / Robert R. Reeder, Edward G. Brierty and Betty H. Reeder. by
  • Reeder, Robert R
  • Brierty, Edward G
  • Reeder, Betty H
Edition: 2nd ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1991
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.804 REE.

129.
Marketing research / David Johnston Luck, Ronald S. Rubin by
  • Luck David Johnston
Edition: 7th ed.
Material type: Text Text
Publication details: Englewood Cliffs : Prentice-Hall, ©1987
Availability: Items available for loan: Mzumbe University Main Campus Library (4)Location, call number: 658.83 LUC, ...

130.
Study guide for principles of marketing / Jay Diamond and Gerald Pintel by
  • Diamond, Jay
  • Pintel, Gerald ( author )
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1972
Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.807 DIA, ...

131.
Multinational marketing management / Warren J. Keegan. by
  • Keegan, Warren J
Material type: Text Text
Publication details: Englewood Cliffs, N.J., Prentice-Hall, [1974]
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.809382 KEE.

132.
Marketing today / Gordon Oliver by
  • Oliver, Gordon
Material type: Text Text
Publication details: Englewood Cliffs: Prentice-Hall, 1980
Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.8 OLI, ...

133.
Marketing management : analysis, planning, implementation, and control / Philip Kotler. by
  • Kotler, Philip
Series: Prentice-Hall series in marketing
Edition: 6th ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1988
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 KOT.

134.
Marketing management : analysis, planning, implementation, and control / Philip Kotler. by
  • Kotler, Philip
Series: Prentice-Hall series in marketing
Edition: 8th ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1994
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 KOT.

135.
Effective public relations / Scott M. Cutlip, Allen H. Center and Glen M. Broom. by
  • Cutlip, Scott M
  • Center, Allen H
  • Broom, Glen M
Edition: 6th ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1985
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.2 CUT.

136.
Retail strategy and structure : a management approach [by] David J. Rachman. by
  • Rachman, David J
Edition: 2d ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall [1975]
Availability: Items available for loan: Mzumbe University Main Campus Library (3)Location, call number: 658.91381 RAC, ...

137.
Writing as a personal product / Laura Donahue Latulippe. by
  • Latulippe, Laura Donahue
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Regents/Prentice Hall, c1992
Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 808.042 LAT, ...

138.
Management policies for commercial banks / Howard D. Crosse [and] George H. Hempel. by
  • Crosse, Howard D
  • Hempel, George H
Edition: 2d ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1973
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.9133212 CRO.

139.
Flexible manufacturing cells and systems / William W. Luggen. by
  • Luggen, William W
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1991
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 670.427 LUG.

140.
Cases in advertising and communications management / Stephen A. Greyser. by
  • Greyser, Stephen A
Edition: 2nd ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1981
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 659.1 GRE.

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