Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart.
Material type:
TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006.Edition: 4th edDescription: xxxii, 592 p. : col. ill. ; 28 cmISBN: - 0131449680
- 658.8002373 SOL
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.8002373 SOL (Browse shelf(Opens below)) | 1 | Available | 0058051 |
Total holds: 0
Browsing Mzumbe University Main Campus Library shelves Close shelf browser (Hides shelf browser)
| 658.8001 SHE Marketing theory : evolution and evaluation / | 658.8001 SHE Marketing theory : evolution and evaluation / | 658.8001 SHE Marketing theory : evolution and evaluation / | 658.8002373 SOL Marketing : real people, real choices / | 658.800251 MOU Quantitative analysis in marketing management / | 658.800285 HOL Databased marketing / | 658.8005 ANN Marketing 87/88 |
Includes bibliographical references (p. 551-562) and index.
There are no comments on this title.