Factors influencing consumer choice of mobile phone brands among youth in Tanzania: The case of Dar es Salaam Region
A dissertation submitted to Mzumbe University as a partial fulfilment of the requirements for the award of the Degree of Master of Business Administration in Corporate Management (MBA - CM) of Mzumbe University,
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| Format: | Thesis |
| Language: | English |
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Mzumbe University
2024
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| Subjects: | |
| Online Access: | https://scholar.mzumbe.ac.tz/handle/123456789/1800 |
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