Factors affecting the perfomance of physical distribution of beverages : A case of Coca Cola Tanzania Limited Morogoro

A Research Dissertation Submitted in Partial/Fulfillment of the Requirements for the Award of Masters of Science in Procurement and Supply Chain Management (MSc-PSCM) of Mzumbe University 2019

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Main Author: Kayagambe, Gerald Adam
Format: Thesis
Language:English
Published: Mzumbe University 2024
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Online Access:https://scholar.mzumbe.ac.tz/handle/123456789/1768
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author Kayagambe, Gerald Adam
author_facet Kayagambe, Gerald Adam
author_sort Kayagambe, Gerald Adam
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description A Research Dissertation Submitted in Partial/Fulfillment of the Requirements for the Award of Masters of Science in Procurement and Supply Chain Management (MSc-PSCM) of Mzumbe University 2019
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spelling oai:null:123456789-17682024-11-26T10:49:30Z Factors affecting the perfomance of physical distribution of beverages : A case of Coca Cola Tanzania Limited Morogoro Kayagambe, Gerald Adam Performance of Physical Distribution of Beverages Third Party Physical Distribution Automatic Storage and Retrieval System (ASRS) Bargaining Theory of Distribution Resource Based View Theory (RBVT) Physical Distribution Performance Theory of Constraints Coca Cola Company (T) Limited Logistics Theory Physical Distribution Operation Distribution Network Configuration Physical distribution Performance Indicators A Research Dissertation Submitted in Partial/Fulfillment of the Requirements for the Award of Masters of Science in Procurement and Supply Chain Management (MSc-PSCM) of Mzumbe University 2019 This study aimed at determining the factors affecting physical distribution performance of beverages in Morogoro Municipal specifically the study sought to determine the effects of transportation on physical distribution performance; to examine the influence of order processing time on physical distribution performance and to examine the influence of material handling on physical distribution performance. The study is informed by the Theory of constraints, Bargaining Theory of Distribution and Resource Based View Theory. It was conducted through a mixed method design, using a cross sectional survey. The study employed a nonproportional stratified sampling technique to select sample and sample elements. This resulted to a sample of 178 respondents. A semi structured questionnaire as a data collection instrument was used. The field data were statistically analyzed using descriptive, inferential and narrative summary analyses. The findings indicate that order processing time has significant effects on physical distribution performance (sales, markets share, profits, inventory and growth prospects). The findings further ascertained that; order processing time account for 42.4% of all the variations in the physical distribution performance, while transportation account for 33.8% and material handling accounts for the remaining 23.8% of the variations in the physical distribution performance of beverages in Morogoro a case of coca cola. The researcher recommendations to the Coca cola company includes that, they should computerize their transport and logistics processes and systems to improve the delivery lead time, profits, sales markets share, to reduce inventory and ensuring customer satisfaction all time. Private 2024-11-26T10:49:26Z 2024-11-26T10:49:26Z 2019 Thesis APA https://scholar.mzumbe.ac.tz/handle/123456789/1768 en application/pdf Mzumbe University
spellingShingle Performance of Physical Distribution of Beverages
Third Party Physical Distribution
Automatic Storage and Retrieval System (ASRS)
Bargaining Theory of Distribution
Resource Based View Theory (RBVT)
Physical Distribution Performance
Theory of Constraints
Coca Cola Company (T) Limited
Logistics Theory
Physical Distribution Operation
Distribution Network Configuration
Physical distribution Performance Indicators
Kayagambe, Gerald Adam
Factors affecting the perfomance of physical distribution of beverages : A case of Coca Cola Tanzania Limited Morogoro
title Factors affecting the perfomance of physical distribution of beverages : A case of Coca Cola Tanzania Limited Morogoro
title_full Factors affecting the perfomance of physical distribution of beverages : A case of Coca Cola Tanzania Limited Morogoro
title_fullStr Factors affecting the perfomance of physical distribution of beverages : A case of Coca Cola Tanzania Limited Morogoro
title_full_unstemmed Factors affecting the perfomance of physical distribution of beverages : A case of Coca Cola Tanzania Limited Morogoro
title_short Factors affecting the perfomance of physical distribution of beverages : A case of Coca Cola Tanzania Limited Morogoro
title_sort factors affecting the perfomance of physical distribution of beverages a case of coca cola tanzania limited morogoro
topic Performance of Physical Distribution of Beverages
Third Party Physical Distribution
Automatic Storage and Retrieval System (ASRS)
Bargaining Theory of Distribution
Resource Based View Theory (RBVT)
Physical Distribution Performance
Theory of Constraints
Coca Cola Company (T) Limited
Logistics Theory
Physical Distribution Operation
Distribution Network Configuration
Physical distribution Performance Indicators
url https://scholar.mzumbe.ac.tz/handle/123456789/1768
work_keys_str_mv AT kayagambegeraldadam factorsaffectingtheperfomanceofphysicaldistributionofbeveragesacaseofcocacolatanzanialimitedmorogoro