Assessment of the factors influencing consumer buying decision of mobile phone brands: A survey study among university students
A dissertation submitted to Mzumbe University as a partial fulfillment of the requirements for the award of the Degree of Master of Science in Marketing Management of Mzumbe University
Saved in:
| 主要作者: | Zephania, Glory |
|---|---|
| 格式: | Thesis |
| 语言: | 英语 |
| 出版: |
Mzumbe University
2024
|
| 主题: | |
| 在线阅读: | https://scholar.mzumbe.ac.tz/handle/123456789/1597 |
| 标签: |
添加标签
没有标签, 成为第一个标记此记录!
|
相似书籍
Assessment of the factors influencing consumer buying decision of mobile phone brands: A survey study among university students
由: Zephania, Glory
出版: (2024)
由: Zephania, Glory
出版: (2024)
The impact of mobile phone banking to the reduction of income poverty in Tanzania: A case of M-PESA
由: Nyambo, Editha Eliger
出版: (2024)
由: Nyambo, Editha Eliger
出版: (2024)
The impact of mobile phone banking to the reduction of income poverty in Tanzania: A case of M-PESA
由: Nyambo, Editha Eliger
出版: (2024)
由: Nyambo, Editha Eliger
出版: (2024)
Factors influencing consumer choice of mobile phone brands among youth in Tanzania: The case of Dar es Salaam Region
由: Komwihangilo, Auson J
出版: (2024)
由: Komwihangilo, Auson J
出版: (2024)
Factors influencing consumer choice of mobile phone brands among youth in Tanzania: The case of Dar es Salaam Region
由: Komwihangilo, Auson J
出版: (2024)
由: Komwihangilo, Auson J
出版: (2024)
Factors influencing consumers’ adoption of mobile commerce in Tanzania: A case of Ilala district in Dar es salaam region in Tanzania.
由: Msonge, Hima .E.
出版: (2024)
由: Msonge, Hima .E.
出版: (2024)
Factors influencing consumers’ adoption of mobile commerce in Tanzania: A case of Ilala district in Dar es salaam region in Tanzania.
由: Msonge, Hima .E.
出版: (2024)
由: Msonge, Hima .E.
出版: (2024)
Factors influencing generation Y of Tanzanian market towards postpaid mobile phone services
由: Venance, Paulina
出版: (2024)
由: Venance, Paulina
出版: (2024)
Factors influencing generation Y of Tanzanian market towards postpaid mobile phone services
由: Venance, Paulina
出版: (2024)
由: Venance, Paulina
出版: (2024)
Consumer perspectives towards buying green products: A survey of food sector in Tanga Municipality
由: Uhagile, Glory T
出版: (2024)
由: Uhagile, Glory T
出版: (2024)
Consumer perspectives towards buying green products: A survey of food sector in Tanga Municipality
由: Uhagile, Glory T
出版: (2024)
由: Uhagile, Glory T
出版: (2024)
Influence of soft drinks branding on consumer buying decision: The case of Nyanza bottling company
由: Mageni, Joseph
出版: (2025)
由: Mageni, Joseph
出版: (2025)
Influence of soft drinks branding on consumer buying decision: The case of Nyanza bottling company
由: Mageni, Joseph
出版: (2025)
由: Mageni, Joseph
出版: (2025)
The influence of branding on consumer buying behaviour: A case of Kinondoni municipality
由: Mwambusi, Rose Lwitiko
出版: (2024)
由: Mwambusi, Rose Lwitiko
出版: (2024)
The influence of branding on consumer buying behaviour: A case of Kinondoni municipality
由: Mwambusi, Rose Lwitiko
出版: (2024)
由: Mwambusi, Rose Lwitiko
出版: (2024)
Assessment of the factors influencing the adoption of mobile money services: A case of Morogoro Region
由: Maganga, Magreth
出版: (2024)
由: Maganga, Magreth
出版: (2024)
Assessment of the factors influencing the adoption of mobile money services: A case of Morogoro Region
由: Maganga, Magreth
出版: (2024)
由: Maganga, Magreth
出版: (2024)
Hinges of administration : a survey of the characteristics of hospital administrative and clerical staff
由: Griffith, J. R.
出版: (1963)
由: Griffith, J. R.
出版: (1963)
Hinges of administration : a survey of the characteristics of hospital administrative and clerical staff
由: Griffith, J. R.
出版: (1963)
由: Griffith, J. R.
出版: (1963)
Assessment of the factors influencing the adoption of mobile money services: A case of Morogoro Region
由: Maganga, Magreth
出版: (2024)
由: Maganga, Magreth
出版: (2024)
Assessment of the factors influencing the adoption of mobile money services: A case of Morogoro Region
由: Maganga, Magreth
出版: (2024)
由: Maganga, Magreth
出版: (2024)
Analysis of consumer legal protection in mobile money transaction services in Tanzania
由: Mutagwaba, Doreen D.
出版: (2024)
由: Mutagwaba, Doreen D.
出版: (2024)
Analysis of consumer legal protection in mobile money transaction services in Tanzania
由: Mutagwaba, Doreen D.
出版: (2024)
由: Mutagwaba, Doreen D.
出版: (2024)
Effectiveness of advertisement on consumer buying behaviour: A case of Moshi municipal-Kilimanjaro
由: Bee, Filomena Faustine
出版: (2024)
由: Bee, Filomena Faustine
出版: (2024)
Effectiveness of advertisement on consumer buying behaviour: A case of Moshi municipal-Kilimanjaro
由: Bee, Filomena Faustine
出版: (2024)
由: Bee, Filomena Faustine
出版: (2024)
Consumer behavior : buying, having, and being /
由: Solomon, Michael R.
出版: (2011)
由: Solomon, Michael R.
出版: (2011)
An assessment of consumer awareness and usage of e-banking transactions through mobile phones: A case of VODACOM Tanzania limited
由: Mohamed,Eginga
出版: (2024)
由: Mohamed,Eginga
出版: (2024)
An assessment of consumer awareness and usage of e-banking transactions through mobile phones: A case of VODACOM Tanzania limited
由: Mohamed,Eginga
出版: (2024)
由: Mohamed,Eginga
出版: (2024)
Consumer behavior : Buying, having, and being /
由: Solomon, Michael R
出版: (2009)
由: Solomon, Michael R
出版: (2009)
The consumer interest : dimensions and policy implications /
由: Forbes, J. D.
出版: (1987)
由: Forbes, J. D.
出版: (1987)
Child labour among tobacco growing communities; An exploratory study on the effect of child labour on pupils schooling in Kaliua district,
由: Masiaga, Msube Ryoba
出版: (2024)
由: Masiaga, Msube Ryoba
出版: (2024)
Child labour among tobacco growing communities; An exploratory study on the effect of child labour on pupils schooling in Kaliua district,
由: Masiaga, Msube Ryoba
出版: (2024)
由: Masiaga, Msube Ryoba
出版: (2024)
Consumer behavior and managerial decision making /
由: Kardes, Frank R.
出版: (2002)
由: Kardes, Frank R.
出版: (2002)
The unmanageable consumer /
由: Gabriel, Yiannis
出版: (2006)
由: Gabriel, Yiannis
出版: (2006)
Consumer protection law : provisions and procedure
由: Chaudhary, Ram Naresh Prasad
出版: (2006)
由: Chaudhary, Ram Naresh Prasad
出版: (2006)
Consumer behavior/
由: Schiffman, Leon G.
出版: (2008)
由: Schiffman, Leon G.
出版: (2008)
Consumer protection : law and practice
由: Jain, N. K
出版: (2008)
由: Jain, N. K
出版: (2008)
Consumer Law in nutshell
由: Silberstein, Sandra
出版: (2007)
由: Silberstein, Sandra
出版: (2007)
Advances in consumer research
出版: (2003)
出版: (2003)
Impact of celebrity endorsement adverts in influencing consumer decision making: A survey of Dar es Salaam city youths
由: Mwakilasa, Magreth Thadei
出版: (2024)
由: Mwakilasa, Magreth Thadei
出版: (2024)
相似书籍
-
Assessment of the factors influencing consumer buying decision of mobile phone brands: A survey study among university students
由: Zephania, Glory
出版: (2024) -
The impact of mobile phone banking to the reduction of income poverty in Tanzania: A case of M-PESA
由: Nyambo, Editha Eliger
出版: (2024) -
The impact of mobile phone banking to the reduction of income poverty in Tanzania: A case of M-PESA
由: Nyambo, Editha Eliger
出版: (2024) -
Factors influencing consumer choice of mobile phone brands among youth in Tanzania: The case of Dar es Salaam Region
由: Komwihangilo, Auson J
出版: (2024) -
Factors influencing consumer choice of mobile phone brands among youth in Tanzania: The case of Dar es Salaam Region
由: Komwihangilo, Auson J
出版: (2024)