The Influence of service quality on customer retention in commercial banks in Tanzania: The case of CRDB bank in Dar es salaam region

The Influence of service quality on customer retention in commercial banks in Tanzania: The case of CRDB bank in Dar es salaam region

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A dissertation submitted to Mzumbe University as a partial fulfillment of the requirements for award of the degree of Master's of Business Administration (MBA-CM) of Mzumbe University

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Detalhes bibliográficos
Autor principal:	Mwikwabhi, Mary M.
Formato:	Thesis
Idioma:	inglês
Publicado em:	Mzumbe University 2025
Assuntos:	Bank service in Tanzania Customer retention Service quality
Acesso em linha:	https://scholar.mzumbe.ac.tz/handle/123456789/1855
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