The influence of branding on consumer buying behaviour: A case of Kinondoni municipality
A dissertation submitted to Mzumbe University as a partial fulfillment of the requirements for the award of the degree of Masters of Business Administration in Corporate Management(MBA-CM) of Mzumbe University
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Autor principal: | Mwambusi, Rose Lwitiko |
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Formato: | Tesis |
Lenguaje: | inglés |
Publicado: |
Mzumbe university
2024
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Acceso en línea: | https://scholar.mzumbe.ac.tz/handle/123456789/1696 |
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