The influence of internal marketing on customer buying decision: The case of Nyanza bottling company limited.
A dissertation Submitted to Mzumbe University as a Partial fulfillment of the requirement for the award Master’s Degree of Business Administration in Corporate Management (MBA-CM)
Saved in:
主要作者: | Mwakalukwa,Tulinagwe . |
---|---|
格式: | Thesis |
语言: | 英语 |
出版: |
Mzumbe University
2024
|
主题: | |
在线阅读: | https://scholar.mzumbe.ac.tz/handle/123456789/1600 |
标签: |
添加标签
没有标签, 成为第一个标记此记录!
|
相似书籍
The influence of internal marketing on customer buying decision: The case of Nyanza bottling company limited.
由: Mwakalukwa,Tulinagwe .
出版: (2024)
由: Mwakalukwa,Tulinagwe .
出版: (2024)
Factors influencing customer purchase decision of Nyanza bottling company (NBCL) products in Mwanza City.
由: Kyeju, Diana
出版: (2024)
由: Kyeju, Diana
出版: (2024)
Factors influencing customer purchase decision of Nyanza bottling company (NBCL) products in Mwanza City.
由: Kyeju, Diana
出版: (2024)
由: Kyeju, Diana
出版: (2024)
Impacts of brand image on customer awareness and sales: A case study of Vodacom Arusha branch
由: Kaaya, Enedy Victor
出版: (2024)
由: Kaaya, Enedy Victor
出版: (2024)
Impacts of brand image on customer awareness and sales: A case study of Vodacom Arusha branch
由: Kaaya, Enedy Victor
出版: (2024)
由: Kaaya, Enedy Victor
出版: (2024)
Customer services-marketing and the competitive environment/
由: Mayall,Carol
出版: (1992)
由: Mayall,Carol
出版: (1992)
Buying and selling private companies and businesses
由: Beswick, Simon
出版: (1996)
由: Beswick, Simon
出版: (1996)
Defying the limits : reaching new heights in customer relationship management
出版: (2000)
出版: (2000)
Marketing / A customer-centric approach
由: Sommers Montrose S.
出版: (2007)
由: Sommers Montrose S.
出版: (2007)
Influence of soft drinks branding on consumer buying decision: The case of Nyanza bottling company
由: Mageni, Joseph
出版: (2025)
由: Mageni, Joseph
出版: (2025)
Influence of soft drinks branding on consumer buying decision: The case of Nyanza bottling company
由: Mageni, Joseph
出版: (2025)
由: Mageni, Joseph
出版: (2025)
Strategic marketing : Creating competitive advantage /
由: West, Douglas
出版: (2006)
由: West, Douglas
出版: (2006)
Viral marketing sales, customer perceptions of Airtel Tanzania.
由: Tofiki, Swaumu S.
出版: (2024)
由: Tofiki, Swaumu S.
出版: (2024)
Viral marketing sales, customer perceptions of Airtel Tanzania.
由: Tofiki, Swaumu S.
出版: (2024)
由: Tofiki, Swaumu S.
出版: (2024)
Customer care and its effectiveness in meeting customer’s needs: Evidence of millicom (TIGO) company Morogoro municipality
由: Mashingia, Neema N.J
出版: (2024)
由: Mashingia, Neema N.J
出版: (2024)
Customer care and its effectiveness in meeting customer’s needs: Evidence of millicom (TIGO) company Morogoro municipality
由: Mashingia, Neema N.J
出版: (2024)
由: Mashingia, Neema N.J
出版: (2024)
Assessing the importance of customer relationship management practice on banking sector in Tanzania: The case study of selected banks in Tanzania (Barclays bank, Bank M & CRDB bank)
由: Kazula, Lameck Zacharia
出版: (2024)
由: Kazula, Lameck Zacharia
出版: (2024)
Assessing the importance of customer relationship management practice on banking sector in Tanzania: The case study of selected banks in Tanzania (Barclays bank, Bank M & CRDB bank)
由: Kazula, Lameck Zacharia
出版: (2024)
由: Kazula, Lameck Zacharia
出版: (2024)
An assessment of the contribution of customer relationship management on bank performance the case of people’s Bank of Zanzibar limited
由: Abdalla, Zainab.S
出版: (2024)
由: Abdalla, Zainab.S
出版: (2024)
An assessment of the contribution of customer relationship management on bank performance the case of people’s Bank of Zanzibar limited
由: Abdalla, Zainab.S
出版: (2024)
由: Abdalla, Zainab.S
出版: (2024)
Services marketing : integrating customer focus across the firm /
由: Zeithaml, Valarie A.
出版: (2006)
由: Zeithaml, Valarie A.
出版: (2006)
Principles of marketing
由: Kotler, Philip
出版: (2008)
由: Kotler, Philip
出版: (2008)
Principles of marketing
出版: (1999)
出版: (1999)
Principles and practice of marketing
由: Jobber, David
出版: (1998)
由: Jobber, David
出版: (1998)
The role of sales promotion in consumer buying behaviour: The case of Tanzania Breweries Limited
由: Mbaga, Mwedady Hemedi
出版: (2024)
由: Mbaga, Mwedady Hemedi
出版: (2024)
The role of sales promotion in consumer buying behaviour: The case of Tanzania Breweries Limited
由: Mbaga, Mwedady Hemedi
出版: (2024)
由: Mbaga, Mwedady Hemedi
出版: (2024)
Marketing, customer services and business ethics
由: Mbura, Omari K.
出版: (2004)
由: Mbura, Omari K.
出版: (2004)
Effectiveness of advertisement on consumer buying behaviour: A case of Moshi municipal-Kilimanjaro
由: Bee, Filomena Faustine
出版: (2024)
由: Bee, Filomena Faustine
出版: (2024)
Effectiveness of advertisement on consumer buying behaviour: A case of Moshi municipal-Kilimanjaro
由: Bee, Filomena Faustine
出版: (2024)
由: Bee, Filomena Faustine
出版: (2024)
Effectiveness of customer care in influencing performance in financial institutions in Tanzania: A case of NMB PLC Wami branch Morogoro
由: Mduma, Esther M.
出版: (2024)
由: Mduma, Esther M.
出版: (2024)
Effectiveness of customer care in influencing performance in financial institutions in Tanzania: A case of NMB PLC Wami branch Morogoro
由: Mduma, Esther M.
出版: (2024)
由: Mduma, Esther M.
出版: (2024)
Relationship marketing : management of customer relationships /
由: Bruhn, Manfred
出版: (2003)
由: Bruhn, Manfred
出版: (2003)
The impact of internal marketing on customer satisfaction in the banking sector: A case of CRDB bank
由: Richard E. Ollotu,
出版: (2024)
由: Richard E. Ollotu,
出版: (2024)
The impact of internal marketing on customer satisfaction in the banking sector: A case of CRDB bank
由: Richard E. Ollotu,
出版: (2024)
由: Richard E. Ollotu,
出版: (2024)
Retail management
由: Bajaj, Chetan
出版: (2005)
由: Bajaj, Chetan
出版: (2005)
The impact of customer retention strategies to the performance of dairy industry in Tanzania: A survey study of dairy producers companies of southern highland in Tanzania
由: Hemedi, Kalezi
出版: (2024)
由: Hemedi, Kalezi
出版: (2024)
The impact of customer retention strategies to the performance of dairy industry in Tanzania: A survey study of dairy producers companies of southern highland in Tanzania
由: Hemedi, Kalezi
出版: (2024)
由: Hemedi, Kalezi
出版: (2024)
Principles of marketing /
由: Kotler, Philip
出版: (2001)
由: Kotler, Philip
出版: (2001)
Principles of marketing
由: Kotler, Philip
出版: (2004)
由: Kotler, Philip
出版: (2004)
Principles of marketing /
由: Kotler, Philip
出版: (2012)
由: Kotler, Philip
出版: (2012)
相似书籍
-
The influence of internal marketing on customer buying decision: The case of Nyanza bottling company limited.
由: Mwakalukwa,Tulinagwe .
出版: (2024) -
Factors influencing customer purchase decision of Nyanza bottling company (NBCL) products in Mwanza City.
由: Kyeju, Diana
出版: (2024) -
Factors influencing customer purchase decision of Nyanza bottling company (NBCL) products in Mwanza City.
由: Kyeju, Diana
出版: (2024) -
Impacts of brand image on customer awareness and sales: A case study of Vodacom Arusha branch
由: Kaaya, Enedy Victor
出版: (2024) -
Impacts of brand image on customer awareness and sales: A case study of Vodacom Arusha branch
由: Kaaya, Enedy Victor
出版: (2024)