Institutional marketing strategies in the tourism industry in Tanzania: Case study of Tanzania Tourism Board (TTB).
A dissertation submitted in partial fulfillment of the requirement for the award of degree of Master’s in Business Administration in Corporate Management(MBA-CM) of Mzumbe University
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| Format: | Thesis |
| Language: | English |
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Mzumbe University
2026
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| Subjects: | |
| Online Access: | https://scholar.mzumbe.ac.tz/handle/123456789/2157 |
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| Summary: | A dissertation submitted in partial fulfillment of the requirement for the award of degree of Master’s in Business Administration in Corporate Management(MBA-CM) of Mzumbe University |
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