Services marketing : Integrating customer focus across the firm

Saved in:
Bibliographic Details
Main Author: Zeithaml, Valarie A.
Other Authors: Bitner, Mary Jo
Format: Book
Published: New Delhi : Tata McGraw-Hill, c2003
Edition:3rd ed.
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
Search Result 1

Services marketing : integrating customer focus across the firm /

Published 2024
Book
Search Result 3

Services marketing : integrating customer focus across the firm / by Zeithaml, Valarie A.

Published 2006
Book