Services marketing
Services Marketing covers: not-for-profit organisations: leisure services: tourism: internationalisation of services: financial services: professional services: charities.
Guardado en:
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| Formato: | Libro |
| Publicado: |
London :
Pitman,
1995.
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| Colección: | Frameworks
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| Materias: | |
| Etiquetas: |
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Tabla de Contenidos:
- Not-for-profit services marketing ; Leisure and tourism marketing ; Charities marketing ; Financial services marketing ; Professional services marketing