Marketing the training function /

Despite significant effort and expense in arranging in-house training courses, many are often undersubscribed or cancelled due to lack of awareness. This study explains how training managers can publicize their training programmes in order to increase attendance and assess staff needs.

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Detalhes bibliográficos
Autor principal: Levant Joyce
Outros Autores: Cleeton David
Formato: Livro
Publicado em: London : Kogan Page , c1993.
Colecção:Kogan Page practical trainer series
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MARC

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245 |a Marketing the training function /  |c Joyce Levant and David Cleeton 
260 |a London :  |b Kogan Page ,   |c c1993. 
300 |a 115 p . :  |c 22 cm. 
440 |a Kogan Page practical trainer series 
500 |a Includs index. 
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650 |a  Employees Training  
650 |a Marketing 
650 |a Occupational training Marketing 
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