Marketing management

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Bibliographic Details
Main Author:	Lancaster Geoff
Other Authors:	Massingham, Lester
Format:	Book
Published:	London : McGraw-Hill Publishing Co., c2001
Edition:	3rd ed.
Subjects:	Marketing management Strategic marketing planning Marketing information system
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Mzumbe University Main Campus Library

Holdings details from Mzumbe University Main Campus Library
Call Number:	658.8 LAN
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