Marketing management and administrative action
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| Other Authors: | Steuart Henderson Britt (Compiler), Harper W. Boyd (Compiler) |
|---|---|
| Format: | Book |
| Published: |
New York :
McGraw-Hill,
©1978
|
| Edition: | 4th ed. |
| Series: | McGraw-Hill series in marketing
|
| Subjects: | |
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