Advertising and promotion : an integrated marketing communications perspective /
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| 格式: | 图书 |
| 出版: |
Boston :
McGraw-Hill,
c2004.
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| 版: | 6th ed. |
| 丛编: | McGraw-Hill/Irwin series in marketing
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Mzumbe University Main Campus Library
| 索引号: |
659.1 BEL |
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