Small business management : entrepreneurship and beyond /
Hatten provides a balanced introduction to both entrepreneurship and small business management before turning his focus toward achieving and maintaining a sustainable competitive advantage as a small organization. Current issues including global opportunities, service, quality and technology are hig...
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| Autor principal: | |
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| Formato: | Livro |
| Idioma: | inglês |
| Publicado em: |
Boston :
Houghton Mifflin Co.,
c2006.
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| Edição: | 3rd ed. |
| Assuntos: | |
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