Consumer behaviour and marketing research
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| 主要作者: | |
|---|---|
| 格式: | 图书 |
| 出版: |
Mumbai
Himalaya Publishing house
c2008
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MARC
| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 005 | 20261020053637.0 | ||
| 020 | |a 9788184881103 |c Tsh 10,875/= | ||
| 040 | |a DCC Library |b eng |e AACR2 | ||
| 082 | |a 658.8342 NAI | ||
| 100 | |a Nair Suja R. | ||
| 245 | |a Consumer behaviour and marketing research |c /Suja R. Nair | ||
| 260 | |a Mumbai |b Himalaya Publishing house |c c2008 | ||
| 300 | |a 276 p.: |b ill.; |c 23 cm. | ||
| 504 | |a include index | ||
| 650 | |a Consumer behaviour | ||
| 650 | |a Moltivation | ||
| 650 | |a Consumer decision | ||
| 650 | |a Communications process | ||
| 650 | |a Relationship marketing | ||
| 942 | |c BK | ||
| 999 | |c 15879 |d 15879 | ||