Basic marketing Aglobal managerial approach

Basic marketing Aglobal managerial approach

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Detalhes bibliográficos
Autor principal:	Perreault D. William Jr
Outros Autores:	E. Jerome McCartthy
Formato:	Livro
Publicado em:	Boston Mc Graw Hill c2005
Edição:	15th edition
Assuntos:	Marketing Marketing enviroment Consumer market Marketing information Promotion Ethical marketing
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