Shimp Terence. (1997). Advertising promotion and supplemental aspect of integrated marketing communications (4th edirion.). The dryden press.
芝加哥风格引文Shimp Terence. Advertising Promotion and Supplemental Aspect of Integrated Marketing Communications. 4th edirion. New York: The dryden press, 1997.
MLA引文Shimp Terence. Advertising Promotion and Supplemental Aspect of Integrated Marketing Communications. 4th edirion. The dryden press, 1997.
警告：这些引文格式不一定是100％准确.