New business ventures and the entrepreneur/

This newly revised text focuses on an innovative approach when the entrepreneur becomes more than just the creator of a thought or product; they learn to manage the entire business. New Business Ventures and the Entrepreneur, 6e is an all-in-one approach to entrepreneurship by providing both the tex...

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Altri autori: Michael J. Roberts, Howard H. Stevenson, William A. Sahlman, Paul W. Marshall, Richard G. Hamermesh
Natura: Libro
Pubblicazione: Boston: McGraw-Hill, c2007
Edizione:6th ed.
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Riassunto:This newly revised text focuses on an innovative approach when the entrepreneur becomes more than just the creator of a thought or product; they learn to manage the entire business. New Business Ventures and the Entrepreneur, 6e is an all-in-one approach to entrepreneurship by providing both the text and cases in order to provide entrepreneurs a text that encompasses learning and application.
Descrizione fisica:x, 696p. : ill. ; 25 cm.
Bibliografia:Include index
ISBN:13:9780073404974
10:0073404977