Marketing research Measurement and methods

Marketing research Measurement and methods

Saved in:

Bibliographic Details
Main Author:	Tull S.Donald
Other Authors:	Del I. Hawkins
Format:	Book
Published:	New Delhi Prentice Hall c2005
Edition:	6th edition
Subjects:	Marketing research Data analysis Ethical methods Research design Decision making
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items

Marketing research
by: Aaker A. David
Published: (1998)

Market research
by: Luck, David J
Published: (2005)

Marketing research /
by: Peterson, Robert A.
Published: (1982)

Marketing research Online research applications
by: Alvin C. Burns
Published: (2003)

Case Study Research: design and Methods/
by: Yin,Robert K.
Published: (2001)

Research for marketing decisions
by: Green, Paul E.
Published: (2005)

Business Research Methods
by: Bryman, Alan
Published: (2007)

Business Research Methods
by: Bryman, Alan
Published: (2007)

Marketing research : measurement & method : a text with cases /
by: Tull, Donald S.
Published: (1990)

Evaluating research articles : from start to finish /
by: Girden, Ellen R.
Published: (1996)

Marketing research An applied orientation
by: Malhotra, Narest K.
Published: (2004)

Research methods in marketing
by: Elliott, Ken
Published: (1973)

Interpreting qualitative data : methods for analyzing talk, text, and interaction /
by: Silverman, David
Published: (2006)

Methods in behavioral research
by: Cozby, Paul C.
Published: (2007)

Marketing research Within a charging information enviroment
by: Hai F. Joseph Jr
Published: (2006)

An analytic approach to marketing decisions
by: Dyer, Robert
Published: (1991)

Business research methods/
by: Cooper. Donald R
Published: (2005)

Research design: qualitative,quantitative & mixed methods approaches/
by: Creswell, John W.
Published: (2018)

Operations research/management science : case-studies in decision making under structured uncertainty /
by: Chacko, George Kuttickal
Published: (1993)

Fundamentals of operations research for management : an introduction to quantitative methods
by: Gupta, Shiv K.
Published: (1975)

Marketing research An aid to decision making
by: Shao Allan T.
Published: (2002)

Research methods: science and diversity
by: Spata, Andrea
Published: (2003)

Designing and conducting health systems research projects : Volume II,. Data analysis and report writing
by: Varkevisser, Corlien M.
Published: (2003)

Lectures on research methodology for social science
by: Ndunguru, P. C
Published: (2025)

Research Design and Methods Aprocess approach
by: BORDENS,Kenneth S.
Published: (2002)

Foundation of behavioral research
by: Kerlinger, Fred N.
Published: (2007)

Research methodology : methods & technique/
by: Kothari, C.R
Published: (2005)

Research methods in business studies a practical guide
by: Ghauri, Pervez
Published: (2005)

Research methods in business studies a practical guide
by: Ghauri, Pervez
Published: (2005)

Research methods in business studies: a practical guide
by: Ghauri, Pervez
Published: (2005)

Decision models for management /
by: Byrd, Jack
Published: (1982)

Research Methods for Social Science An Introduction
by: MCQUEEN, Ron
Published: (2002)

Social science research : principles, methods, and practices/
by: Bhattacherjee , Anol
Published: (2012)

Research techniques in human engineering
by: Chapanis Alphonse
Published: (1959)

The art of case study research
by: Stake, Robert E.
Published: (1995)

Marketing research Within a changing information enviroment
by: Hair, Joseph F. Jr
Published: (2006)

Profitability impact of working capital investment decision A case study on Tanzanian manufacturing firms
by: Kasilo Dominicus Mfwaume Lihega
Published: (1997)

The student's guide to research ethics
by: Oliver, Paul
Published: (2010)

Designing and conducting health systems research projects : Volume I. Data analysis and report writing
by: Varkevisser, Corlien M.
Published: (2003)

Marketing research : a practical approach for the new Millennium /
by: Hair, Joseph F.
Published: (2000)