Basic marketing A marketing strategy planning approach

Basic marketing A marketing strategy planning approach

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Détails bibliographiques
Auteur principal:	Perreault, William D Jr
Autres auteurs:	Joseph P. Cannon, E. Jerome McCarthy
Format:	Livre
Publié:	New York McGraw Hill c2009
Édition:	17th edition
Sujets:	Marketing Marketing planning Marketing information Product management Ethical marketing Promotion
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