Marketing Experience, leadership, innovation, experience, leadership

Marketing Experience, leadership, innovation, experience, leadership

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Bibliographic Details
Main Author:	Kerin Roger A.
Other Authors:	Steven W. Hartley, William Rudelius
Format:	Book
Published:	Boston McGraw Hill c2009
Edition:	9th edition
Subjects:	Marketing Marketing process Customers relationship Marketing opportunity Consumer behavior Marketing enviroment
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