Citazione Stile APA (7a Edizione)

Guiltinam Joseph P., Gordon W. Paul, & Thomas J. Madden. (1997). Marketing management: Strategies and programs (6th edition.). Mc Graw Hill.

Citazione stile Chigago Style (17a edizione)

Guiltinam Joseph P., Gordon W. Paul, e Thomas J. Madden. Marketing Management: Strategies and Programs. 6th edition. Boston: Mc Graw Hill, 1997.

Citatione MLA (9a ed.)

Guiltinam Joseph P., et al. Marketing Management: Strategies and Programs. 6th edition. Mc Graw Hill, 1997.