Global marketing management
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| Main Author: | |
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| Format: | Book |
| Published: |
New Jessy
Prentice Hall
c2002
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| Edition: | 7th edition |
| Subjects: | |
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| Physical Description: | xxv, 617 p.: ill.; 26 cm. |
|---|---|
| Bibliography: | include selected references and index |
| ISBN: | 0130615064 |