Marketing management in the 21st century
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MARC
| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 005 | 20260903091320.0 | ||
| 020 | |a 9780139156953 |c Tsh 45,000/= | ||
| 040 | |a DCC Library |b eng |e AACR2 | ||
| 082 | |a 658.8 CAP | ||
| 100 | |a Capon, Noel | ||
| 245 | |a Marketing management in the 21st century |c Noel Capon and James M. Hulbert | ||
| 300 | |a xvi, 637 p.: |b ill.; |c 29 cm. | ||
| 504 | |a include references and index | ||
| 650 | |a Market management | ||
| 650 | |a Customer services | ||
| 700 | |a James M. Hulbert | ||
| 942 | |c BK | ||
| 999 | |c 14196 |d 14196 | ||