Czinkota, M. R., & Ilkka A. Ronkainen. (1998). International marketing (5th edition.). The Dryden Press.
Chicago Style (17th ed.) CitationCzinkota, Michael R., and Ilkka A. Ronkainen. International Marketing. 5th edition. New York: The Dryden Press, 1998.
MLA (9th ed.) CitationCzinkota, Michael R., and Ilkka A. Ronkainen. International Marketing. 5th edition. The Dryden Press, 1998.
Warning: These citations may not always be 100% accurate.