Strategic market management
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| Main Author: | |
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| Format: | Book |
| Published: |
New York
John Wiley & Son
c2005
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| Edition: | 3rd edition |
| Subjects: | |
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| Physical Description: | xii, 356 p.: ill.; 21cm . |
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| Bibliography: | include index |
| ISBN: | 9780471532538 |