Strategic Management: of technology and Innovation

Strategic Management: of technology and Innovation

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Detalles Bibliográficos
Autor principal:	Burgelman, Robert A.
Otros Autores:	Christensen, Clayton M, Wheelwright, Steven C
Formato:	Libro
Publicado:	Boston: McGraw Hill; 2004.
Edición:	4 ed
Materias:	Technology innovation-management Technology industry management New products management
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