Style de citation APA (7e éd.)

Kerin, R. A., & Peterson, R. A. (2007). Strategic marketing problems: : cases and comments (11th ed.). Pearson.

Style de citation Chicago (17e éd.)

Kerin, Roger A., et Robert A. Peterson. Strategic Marketing Problems: : Cases and Comments. 11th ed. Upper Saddle River: Pearson, 2007.

Style de citation MLA (9e éd.)

Kerin, Roger A., et Robert A. Peterson. Strategic Marketing Problems: : Cases and Comments. 11th ed. Pearson, 2007.