Business market management : understanding, creating and delivering value
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| المؤلف الرئيسي: | |
|---|---|
| مؤلفون آخرون: | |
| التنسيق: | كتاب |
| منشور في: |
Upper Saddle River :
Prentice Hall,
c1998.
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| الموضوعات: | |
| الوسوم: |
إضافة وسم
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MARC
| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 005 | 20260805072434.0 | ||
| 020 | |a 0 13 522657 0 |c Tsh. 52,000/= | ||
| 040 | |a Tegeta- DCC Library |b English |e AACR2 | ||
| 082 | |a 658.8 AND | ||
| 100 | |a Anderson, James C. | ||
| 245 | |a Business market management |b : understanding, creating and delivering value |c / James C. Anderson and James A. Narus | ||
| 260 | |a Upper Saddle River : |b Prentice Hall, |c c1998. | ||
| 300 | |a xvii, 430p. : |b ills. ; |c 25cm. | ||
| 504 | |a Includes bibliographical reference and index | ||
| 650 | |a Marketing Management | ||
| 650 | |a Industrial Management | ||
| 700 | |a Narus, James A. | ||
| 942 | |c BK | ||
| 999 | |c 13293 |d 13293 | ||