Retailing management /

Retailing Management by Michael Levy and Barton A. Weitz provides a comprehensive study of the principles and practices of modern retail management. The book explains how retailers create value for customers by offering the right merchandise, convenient shopping experiences, competitive prices, and...

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书目详细资料
主要作者: Levy, Michael
其他作者: Weitz, Barton A.
格式: 图书
出版: Boston : McGraw-Hill Irwin, c2009.
版:7th ed.
主题:
在线阅读:http://www.loc.gov/catdir/enhancements/fy0810/2008006472-d.html
http://www.loc.gov/catdir/enhancements/fy0810/2008006472-t.html
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