Cita APA (7a ed.)

Kolb, B. M. (2008). Marketing research: A practical approach. SAGE.

Cita Chicago Style (17a ed.)

Kolb, Bonita M. Marketing Research: A Practical Approach. Los Angeles: SAGE, 2008.

Cita MLA (9a ed.)

Kolb, Bonita M. Marketing Research: A Practical Approach. SAGE, 2008.