Case studies in marketing management /

Case studies in marketing management /

Mostrar otras versiones (1)

Marketing is a dynamic field and the marketing profession has to be innovative to understand the pulse of consumers and develop strategies to serve them better. Marketing fundamentals need to be sharpened on continuous basis using case studies, role plays, simulation, and projects. This book present...

Descripción completa

Guardado en:

Detalles Bibliográficos
Autor principal:	Gupta, S. L.
Otros Autores:	Suri R. K.
Formato:	Libro
Publicado:	New Delhi , Pentagon Press , c2007.
Materias:	Marketing Management Marketing India Management Case studies
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

Ejemplares similares

Case studies in marketing management /
por: Gupta, S. L.
Publicado: (2007)

Marketing Management: Strategy and Cases
por: Dalrymple Douglas J.
Publicado: (1983)

Marketing Management: Strategy and Cases
por: Dalrymple Douglas J.
Publicado: (1995)

Marketing Management: Strategy and Cases
por: Dalrymple Douglas J.
Publicado: (2002)

Marketing Management: text and Cases
por: Dalrymple Douglas J.
Publicado: (2002)

Strategic market planning : problems and analytical approaches
por: Abell, Derek F.
Publicado: (1979)

Marketing management : knowledge and skills : text, analysis, cases, plans /
por: Peter, J. Paul
Publicado: (1992)

Marketing management : knowledge and skills /
por: Peter, J. Paul
Publicado: (1995)

Strategic marketing /
por: Cravens, David W.
Publicado: (2003)

Strategic marketing problems : cases and comments /
por: Kerin, Roger A.
Publicado: (1984)

Strategic marketing problems : cases and comments /
por: Kerin, Roger A.
Publicado: (2010)

Problems in marketing /
Publicado: (1981)

Introduction to marketing management : text and cases /
por: Rewoldt, Stewart H.
Publicado: (1981)

Understanding marketing : a European casebook /
por: Phillips, Celia M.
Publicado: (2000)

Marketing research : concepts, practices, and cases
por: Easwaran, Sunanda
Publicado: (2006)

Marketing management : text and cases /
por: Quelch, John A.
Publicado: (1993)

Marketing research : concepts, practices, and cases
por: Easwaran, Sunanda
Publicado: (2006)

Marketing research : concepts, practices, and cases /
por: Easwaran, Sunanda
Publicado: (2006)

Cases in operations management : building customer value through world-class operations /
por: Klassen, Robert D
Publicado: (2006)

Case studies in marketing management
por: Sherlekar S.A
Publicado: (1983)

Case studies in health information management /
por: McCuen, Charlotte
Publicado: (2008)

Marketing management
por: Sastry B. V. H. Kameswara
Publicado: (2009)

Worker participation in management
por: Pylee, M. V.

Marketing management /
por: Kotler, Philip
Publicado: (2009)

Marketing management
Publicado: (2012)

Marketing management : concepts, cases, challenges and trends
por: Govindarajan, M
Publicado: (2007)

Cases in operations management: Robert D. Klassen and Larry J. Menor
por: Klassen, Robert D.
Publicado: (2007)

Managerial economics : concepts and cases
por: Mote, Victor L.
Publicado: (1977)

Managerial economics : concepts and cases
por: Mote, Victor L.
Publicado: (1977)

Marketing management : strategies and programs /
por: Guiltinan, Joseph P.
Publicado: (1997)

Organization and management problem solving : a systems and consulting approach /
por: Ziegenfuss, James T.
Publicado: (2002)

Strategic management and competitive advantage : concepts and cases /
por: Barney, Jay B.
Publicado: (2008)

Marketing management : foundations and practices /
por: Lazer, William
Publicado: (1983)

Marketing management and administrative action
Publicado: (1978)

Global marketing management
por: Keegan, Warren
Publicado: (2002)

Strategic management and competitive advantage : concepts and cases
por: Barney, Jay B.
Publicado: (2019)

Marketing management viewpoints : commentary and readings
por: Walters, Sherwood George
Publicado: (1970)

Marketing management : text and cases
por: Rajagopal
Publicado: (2000)

A preface to marketing management /
por: Peter, Paul J.
Publicado: (1982)

Marketing management
por: Kotler Philip
Publicado: (2008)