Marketing management : a customer-oriented approach

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Bibliographic Details
Main Author:	Clow Kenneth E.
Other Authors:	Baack, Donald
Format:	Image
Published:	Los Angeles: Sage, c2010
Subjects:	Marketing Management
Online Access:	http://lcweb2.loc.gov/pp/cphquery.html
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Holdings details from Mzumbe University-Mbeya Campus library
Call Number:	658.8 CLO
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