Strategic entrepreneurship/

The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The textintegrates both conceptual and practical ideas from a broad grounding within wider economic, psychological a...

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Bibliographic Details
Main Author: Wickham, Philip A.
Other Authors: Wickham, P.A
Format: Book
Published: New York: Prentice Hall, c2006.
Edition:4th ed.
Subjects:
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Mzumbe University-Mbeya Campus library

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Call Number: 338.04 WIC
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