Strategic entrepreneurship/

The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The textintegrates both conceptual and practical ideas from a broad grounding within wider economic, psychological a...

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Bibliographic Details
Main Author: Wickham, Philip A.
Other Authors: Wickham, P.A
Format: Book
Published: New York: Prentice Hall, c2006.
Edition:4th ed.
Subjects:
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020 |a 9780273706427  |c TZS 25,200/= 
040 |a MCCL  |b eng.  |e AACR 2nd rev. ed. 
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100 |a Wickham, Philip A. 
245 |a Strategic entrepreneurship/  |c Philip A. Wickham 
250 |a 4th ed. 
260 |a New York:  |b Prentice Hall,  |c c2006. 
300 |a xxxiv,613p.:  |b col., ill.;  |c 25 cm. 
520 |a The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The textintegrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines. The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students#x92; learning and lecturers#x92; course planning & delivery. It providescomprehensive coverage of the fast-growing fi 
546 |a eng. 
650 |a Entrepreneurship 
700 |a Wickham, P.A. 
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