Strategic entrepreneurship/
The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The textintegrates both conceptual and practical ideas from a broad grounding within wider economic, psychological a...
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| Format: | Book |
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New York:
Prentice Hall,
c2006.
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| Edition: | 4th ed. |
| Subjects: | |
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| Summary: | The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The textintegrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines. The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students#x92; learning and lecturers#x92; course planning & delivery. It providescomprehensive coverage of the fast-growing fi |
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| Physical Description: | xxxiv,613p.: col., ill.; 25 cm. |
| ISBN: | 9780273706427 |