Marketing channels

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Bibliographic Details
Other Authors: COUGHLAN, A.T. (Author), ANDERSON, E. (Author), STERN, L.W. (Author), EL-ANSARY, A.I. (Author), NATARAJAN, R. C. (Author)
Format: Book
Published: New Delhi: Pearson, c 2011.
Edition:7th ed.
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MARC

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020 |a  9788131717431  |c TZS 19,416/= 
040 |a MUL  |b eng.  |e AACR2 
082 |a 658.84 MAR 
245 |a Marketing channels  |c / Anne T. Coughlan ... [et all] 
250 |a 7th ed. 
260 |a New Delhi:  |b Pearson,   |c c 2011. 
300 |a xx, 564 p. :  |b ill. ;  |c 25cm. 
504 |a Includes references and index p. 541 - 562 
546 |a eng. 
650 |a Marketing 
650 |a Demand and supply 
650 |a Marketing channel design 
700 |a COUGHLAN, A.T.  |c (Author) 
700 |a ANDERSON, E.  |c (Author) 
700 |a STERN, L.W.  |c (Author) 
700 |a EL-ANSARY, A.I.  |c (Author) 
700 |a NATARAJAN, R. C.  |c (Author) 
942 |c BK 
999 |c 11212  |d 11212