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Marketing channels
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Marketing channels
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Bibliographic Details
Other Authors:
COUGHLAN, A.T. (Author)
,
ANDERSON, E. (Author)
,
STERN, L.W. (Author)
,
EL-ANSARY, A.I. (Author)
,
NATARAJAN, R. C. (Author)
Format:
Book
Published:
New Delhi:
Pearson,
c 2011.
Edition:
7th ed.
Subjects:
Marketing
Demand and supply
Marketing channel design
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658.84 MAR
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