Strategic management : text and cases /

Strategic management : text and cases /

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Provides a treatment of traditional topics in strategic management. This title also offers thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses use of blogs...

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Détails bibliographiques
Auteur principal:	Dess, Gregory G.
Autres auteurs:	Lumpkin, G. T., Eisner, Alan B.
Format:	Livre
Publié:	Boston : McGraw-Hill/Irwin, c2007.
Édition:	3rd ed.
Sujets:	Strategic management Strategic planning. Strategic analysis
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

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