Strategic management : text and cases /
Provides a treatment of traditional topics in strategic management. This title also offers thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses use of blogs...
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| 其他作者: | , |
| 格式: | 图书 |
| 出版: |
Boston :
McGraw-Hill/Irwin,
c2007.
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| 版: | 3rd ed. |
| 主题: | |
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| LEADER | 00000cam a22000004a 4500 | ||
|---|---|---|---|
| 005 | 20250917102439.0 | ||
| 020 | |a 9780073102467 |c 8,000/= | ||
| 040 | |a MCCL |b eng. |e AACR 2nd rev. ed. | ||
| 082 | 0 | 0 | |a 658.4012 DES |
| 100 | 1 | |a Dess, Gregory G. | |
| 245 | 1 | 0 | |a Strategic management : |b text and cases / |c Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner. |
| 250 | |a 3rd ed. | ||
| 260 | |a Boston : |b McGraw-Hill/Irwin, |c c2007. | ||
| 300 | |a xxvi, 984 p. : |b col. ill. ; |c 26 cm. | ||
| 504 | |a Includes bibliographical references and indexes. | ||
| 520 | |a Provides a treatment of traditional topics in strategic management. This title also offers thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses use of blogs and social networking sites and more. | ||
| 546 | |a eng. | ||
| 650 | 0 | |a Strategic management | |
| 650 | 0 | |a Strategic planning. | |
| 650 | 0 | |a Strategic analysis | |
| 700 | 1 | |a Lumpkin, G. T. | |
| 700 | 1 | |a Eisner, Alan B. | |
| 942 | |c BK | ||
| 999 | |c 11100 |d 11100 | ||