Managerial economics /

Managerial economics /

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This well-structured textbook walks readers through the full managerial economics toolkit—from demand forecasting and cost theory to pricing strategies, investment analysis, and macroeconomic considerations. With the inclusion of fresh chapters on project finance and macroeconomics, it aims to thoro...

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Detalhes bibliográficos
Autor principal: Gupta, G. S.
Formato: Livro
Publicado em: New Delhi : Tata McGraw-Hill Education Private Limited, 2011.
Edição:2nd ed.
Assuntos:
Managerial economics
Production (Economic theory)
Revenue
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