Research methods in business studies /

This accessible guide provides clear, practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Readers will learn how to formulate a research question, choose an appropriate research method, argue and mot...

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主要作者: Ghauri, Pervez
其他作者: Grønhaug, Kjell, Strange, Roger
格式: 图书
出版: New York : Cambridge University Press, 2020.
版:5th ed.
主题:
在线阅读:DOI: 10.1017/9781108762427
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