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1.
Problems in marketing / [compiled by] E. Raymond Corey, Christopher H. Lovelock, Scott Ward. by
  • Corey, E. Raymond
  • Lovelock, Christopher H
  • Ward, Scott, 1942-
Series: McGraw-Hill series in marketing
Edition: 6th ed.
Material type: Text Text
Publication details: New York : McGraw-Hill, c1981
Availability: Items available for loan: Mzumbe University Main Campus Library (4)Location, call number: 658.8 COR, ...

2.
Service marketing : People, Technology, Strategy / Chrostopher Lovelock, Jochen Wirtz and Jayanta Chatterjee, by
  • Lovelock, Christopher
  • Wirtz, Jochen
  • Chatterjee, Jayanta
Edition: 5th ed.
Material type: Text Text
Publication details: New York : Pearson , c2006
Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.8LOV, ...

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