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Marketing in the tourism industry : the promotion of destination regions / edited by Brian Goodall and Gregory Ashworth.

Contributor(s): Material type: TextTextPublication details: London ; New York : Croom Helm, c1988.Description: 244 p. : ill. ; 23 cmISBN:
  • 0709958110
Subject(s): DDC classification:
  • 658.80991 MAR
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Item type Current library Home library Call number Copy number Status Date due Barcode Item holds
Book Mzumbe University Main Campus Library Mzumbe University Main Campus Library 658.80991 MAR (Browse shelf(Opens below)) 1 Available 0038028
Total holds: 0

These articles are a result of an international workshop which was held Sept. 21-24, 1986, at Reading, United Kingdom.

Includes bibliographies and index.

eng.

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