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1241.
Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by
  • Perreault, William D
  • McCarthy, E. Jerome
Series: McGraw-Hill/Irwin series in marketing
Edition: 13th ed.
Material type: Text Text
Publication details: Boston, Mass. : McGraw-Hill, 1990
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 PER.

1242.
Management of a sales force / Rosann L. Spiro, Gregory A. Rich, William J. Stanton. by
  • Spiro, Rosann L
  • Stanton, William J
  • Rich, Gregory A
Edition: 12th ed.
Material type: Text Text
Publication details: Boston : McGraw-Hill/Irwin, c2008
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.81 DAL.

1243.
Total quality management : three steps to continuous improvement / Arthur R. Tenner and Irving J. DeToro. by
  • Tenner Arthur R
  • DeToro, Irving J
Material type: Text Text
Publication details: Reading, Mass. : Addison-Wesley, c1992
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.5 TEN.

1244.
Marketing foundations / William M. Pride and O. C. Ferrell by
  • Pride, William M
  • Ferrell, O.C
Edition: 3rd.ed.
Material type: Text Text
Publication details: Ohio : South-Western, ©2009
Availability: Items available for loan: Mzumbe University Main Campus Library (3)Location, call number: 658.8 PRI, ...

1245.
The complete field sales program / Gerard J. Carney by
  • Carney, Gerard J
Material type: Text Text
Publication details: [New York] : AMACOM [1973]
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.81 CAR.

1246.
Professional sales management / Rolph E. Anderson, Joseph F. Hair and Alan J. Bush. by
  • Anderson, Rolph E
  • Hair, Joseph F
  • Bush, Alan J
Series: McGraw-Hill series in marketing
Edition: 2nd ed.
Material type: Text Text
Publication details: New York : McGraw-Hill, c1992
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.81 AND.

1247.
Strategic marketing management / Jean-Jacques Lambin by
  • Lambin, Jean-Jacques
Material type: Text Text
Publication details: London : McGraw-Hill, ©1997
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.802 LAM.

1248.
Marketing management : analysis, planning, implementation, and control / Philip Kotler by
  • Kotler, Philip
Series: Prentice-Hall series in marketing
Edition: 7th ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1991
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.802 KOT.

1249.
International marketing / Stanley J. Paliwoda and Michael Thomas by
  • Paliwoda, Stanley J
Edition: 3nd ed.
Material type: Text Text
Publication details: Oxford : Butterworth Heinemann, c2002
Availability: Items available for loan: Mzumbe University Main Campus Library (3)Location, call number: 658.8 PAL, ...

1250.
Managing the sales function / Thomas F. Stroh. by
  • Stroh, Thomas F
Material type: Text Text
Publication details: New York : McGraw-Hill, c1978
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.81 STR.

1251.
Principles of marketing / Philip Kotler and Gary Armstrong by
  • Kotler, Philip
  • Armstrong Gary
Edition: 3rd ed.
Material type: Text Text
Publication details: New Delhi : Prentice Hall of India., ©2012
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 KOT.

1252.
Selling and sales management / David Jobber, Geoff Lancaster by
  • Jobber, David
  • Lancaster, Geoff
Edition: 6th ed.
Material type: Text Text
Publication details: Harlow. : Prentice Hall, c2003
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.804 BIE.

1253.
Retail store operations /Sriram B Iyer by
  • Iyer, Sriram B
Material type: Text Text
Publication details: New Delhi : Tata McGraw-Hill Education Private Limited c2012
Availability: Items available for loan: Mzumbe University Main Campus Library (10)Location, call number: 658.87 IYE, ...

1254.
Sales management : people and profit / James M. Comer by
  • Comer, James M
Material type: Text Text
Publication details: Boston : Allyn and Bacon, c1991
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.81 COM.

1255.
Sales force management : planning, implementation, and control / Gilbert A. Churchill, Neil M. Ford and Orville C. Walker by
  • Churchill, Gilbert A
  • Ford, Neil M
  • Walker, Orville C
Series: The Irwin series in marketing
Edition: 2nd ed.
Material type: Text Text
Publication details: Homewood, Ill. : R.D. Irwin, 1985
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8101 CHU.

1256.
Marketing : principles and practice / Dennis Adcock, Al Halborg and Caroline Ross and Ray Bradfield by
  • Adcock, Dennis
  • Halborg, Al
  • Ross, Caroline
  • Bradfield, Ray
Material type: Text Text
Publication details: London : Pitman publishing , c1993
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 MAR.

1257.
Marketing management / Geoff Lancaster and Lester Massingham by
  • Lancaster Geoff
  • Massingham, Lester
Edition: 3rd ed.
Material type: Text Text
Publication details: London : McGraw-Hill Publishing Co., c2001
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 LAN.

1258.
Services marketing / Helen Woodruffe by
  • Woodruffe Helen
Series: Frameworks
Material type: Text Text
Publication details: London : Pitman, 1995
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 WOO.

1259.
Applications in basic marketing / E. Jerome McCarthy and William D. Perreault by
  • McCarthy E. Jerome
  • Perreault William D
Material type: Text Text
Publication details: Boston : Irwin , c1990
Availability: No items available.

1260.
Applications in basic marketing / E. Jerome McCarthy and William D. Perreault by
  • McCarthy E. Jerome
  • Perreault William D
Material type: Text Text
Publication details: Boston : Irwin , c1990
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 McC.

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